Stephanie Mahoney | Designer
Stephanie Mahoney | Designer
Knock Down Packaging
Design and construct (2) image-aware packages for 2 different types of noodles or pasta.
ZaZa's Egg Noodles are aimed to target kids, toddlers, adults that enjoy fun packaging. This is achieved by using eye-catching, illustrated egg characters that create compositional movement throughout the package, incentivizing the consumer to pick up the package and turn it around.
The copy is quirky and silly matching the graphics and easy to read and understand for children. The shape the box accents the concept and pushes the rounded egg shape theme. The illustrative visuals, exiting copy, bright colors, interesting typography entice customers and make ZaZa's Egg Noodles pop off the shelf.